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Free Webinar | April 12: How to Recruit and Onboard Franchise Owners

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What does any good franchise organization recipe call for? Franchisees-the meat and potatoes of your business.


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Opinions expressed by Entrepreneur contributors are their own.


What does any good franchise organization recipe call for? Franchisees—the meat and potatoes of your business. Franchisees are fundamentally important to the foundation of your franchise locations. Not only do these owners ensure that your franchises are running smoothly, but they also help you expand your business. 

Join us for the third episode of our four-part How To Grow Your Business Through Franchising webinar series to learn all about the process of finding your franchise owners. Once again, Jason Feifer, the editor in chief of Entrepreneur, will sit down with our experts, Rick Grossmann and Rob Gandley, who have 30 years of franchising experience. Together, they’ll discuss:

– What happens during the recruiting and onboarding phase of the franchising process
– How the first franchisees you hire will be different from franchisees who sign on at a later time
– Where your focus should be during this stage of the process
– How to identify the ideal franchisee candidate

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Rick Grossmann has been involved in the franchise industry since 1994. He franchised his first company and grew it to 49 location in 19 states during the mid to late 1990s. He served as the Chief Executive Officer and primary trainer focusing on franchise owner relations and creating tools and technologies to increase franchisee success.

Rob Gandley is currently Franchise Bible Coach’s lead Martech Consultant and Chief Digital Officer.  Prior to Franchise Bible Coach, Gandley was Partner & VP of Sales at SeoSamba, a digital marketing SaaS provider and agency.  During his time as VP of Sales, he oversaw the company’s expansion into the Franchise industry which doubled the company’s revenues in 4 years. In 2019 while at SeoSamba, Gandley launched two franchise marketing radio programs that bring the Franchise industry’s best entrepreneurs to a growing audience of business-minded professionals. 

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Travis Stackhouse Convicted Of Murdering 5-Year-Old Son Over Cheesecake In Milwaukee

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A Milwaukee man faces up to 37 years in prison after being convicted of murdering his 5-year-old son over a slice of cheesecake.

According to the Milwaukee Journal Sentinel, Travis Stackhouse, 30, became enraged when his son, Sir Amer Stackhouse, and his other children ate a cheesecake that was a Father’s Day Gift in June 2019. 

The news outlet reported that he admitted to police that he had only eaten one piece of the dessert. During his rage, Travis pummeled his young son repeatedly in the face with the back of his hand. The blows were even more devastating to young Sir because the man’s hand had metal parts in it from previous surgery.

A coroner’s report detailed that the baby suffered from a ruptured abdomen, bruised kidneys and a torn adrenal gland. Sir’s cause of death was a blunt force to the stomach.

Initially, witnesses told police that Sir’s massive injuries came from falling down the stairs. Authorities didn’t buy the claim.

“This baby was little, tiny, close to 20 pounds or so, and you doing all that? It’s ridiculous,” Macshaunya Wright, the child’s aunt, told WMC 5 in June 2019.

“I can’t even process a kid going through that,” Wright said.

Travis’ other son’s testimony against his father was videotaped and played to a jury. The boy is six years old.

Matthew Torbenson, the state’s deputy district attorney, told the publication that the man requested to speak with his mother before confessing to the gruesome crime and copping a plea to a lesser charge. 

The father is due back in court next month for sentencing.


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Two Communities Join To Bid Sanaa Amenhotep A Final Farewell

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Two communities gathered to bid 15-year-old Sanaa Amenhotep a final farewell.

Residents from Newark, New Jersey, and Lexington, South Carolina came together to celebrate and honor the life of the young high schooler who was taken too soon.

According to NJ.com, a memorial service for Sanaa was held after her private funeral service on Thursday. Hundreds of supporters showed up for the teen as her casket was taken to the high school she once attended in New Jersey. Members of the Weequahic High School track team escorted Sanaa to the field in a solemn tribute. 

Her parents, Sharif Amenhotep and Saleemah Graham-Fleming, along with Sanaa’s sisters accompanied the casket.

During the memorial, Graham-Fleming gave a poignant eulogy that referenced her daughter’s strength and the foundation of her family.

“This environment. This community gave Sanaa a strength that was very intimidating,” the grieving mother told the crowd. “Me and Sharif gave her a love that was ungripping. We were intentional on doing that.”

“We wanted to give our children something different than what we had,” she added.

Black Enterprise previously reported that Sanaa went missing on April 5. Her body was discovered three weeks later in a wooded area in Lexington. Police and the community were devastated by Sanaa’s tragic murder.

Her alleged killers were acquaintances identified as Trevon Nelson, 18, and two juveniles– one male, one female. They were charged with murder, kidnapping, criminal conspiracy, and weapon possession during a violent crime.


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10 business ideas for entrepreneurial moms

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If you are a mom who wants to be an entrepreneur, we bring you a dozen ideas that may be perfect for your lifestyle.

This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.

Opinions expressed by Entrepreneur contributors are their own.


1. Accompaniment for older adults

By 2030 the National Population Council (Conapo) estimates that the number of older adults will be 20.4 million, which will represent 14.8% of the population. This sector requires from company to support in daily activities such as going to the doctor, buying the pantry, reading or simply going for a walk. Form a team of people of mature age who can provide this service for a few hours a day. They must first pass a selection and trust filter before starting to provide services.

2. Comprehensive therapy for adolescents

The myth that only crazy people go to the psychologist has been eradicated little by little. These types of professionals are specialists in helping to overcome emotional impacts caused in childhood or to achieve better communication with adolescent children. Create a one-on-one therapy business or weekend group workshops for teens. Through this service, you will be able to touch on issues of self-esteem, socialization, career choice, among others. Hire a couple of start-up psychologists, then bring in more staff.

3. School regularization

Six out of 10 students who complete primary school in public or private schools in Mexico have deficient education, since they are located at level one of four levels defined by the National Institute for the Evaluation of Education (INEE), according to the evaluation PLANEA of basic education. Start a business that contributes to the children’s learning process with regularization classes. Hire a base of qualified teachers and offer your services at home.

Related: 6 Life Tips for Entrepreneur Moms

4. Jams without sugar

Type 2 diabetes is not exclusive to overweight adults with poor eating habits: it has already reached children due to childhood obesity. Make and sell sugar-free jams or jellies. Doing them is a relatively simple process that you can do as a complementary task at home. You can add value to your offer by using only organic products.

5. Blog for moms

According to Inegi, there are 32.8 million Mexican mothers; most of them in productive age. This universe needs advice ranging from how to recover from childbirth to how to educate children, feed them or help them in their daily performance. Therefore, a good business option is to create a portal focused on this audience. Offer tips and share your experiences. It sells advertising spaces with brands focused on the children’s or female niche. You can also include a classified section where business moms can advertise; from them, you will receive a periodic fee. Lean on social networks to publicize your blog.

6. Installation of night skies

Observing the stars in the sky is one of the most relaxing activities that can exist. Unfortunately, environmental and light pollution do not always make this experience possible. It offers families the installation of starry skies in their bedrooms through special materials that only work when a room is darkened. Be careful: the effect can last more than eight years. Join a company that markets these types of products and become their distributor.

7. Ecological centerpieces for parties

In a country like Mexico where the festive atmosphere seems to be part of our DNA, making eco-friendly centerpieces for parties can be good business. To begin, you will need to train in pot design. Then offer your creations for specific celebrations, such as weddings or XV years. Your added value: models made with materials that do not negatively impact the environment, such as henequen, clay, stones, wood, ceramics and textiles. Create alliances with sustainable suppliers.

Related: 30 Tips for Entrepreneurial Moms

8. Haute couture workshop

The Federal Consumer Prosecutor’s Office (Profeco) points out that the wedding dress represents 11.9% of the total budget of a wedding. This garment can cost several thousand pesos, although the agency says that the average expense that Mexican women make on this article is $ 26,000. Set up a haute couture workshop and offer the making and design of this type of attire. Do not forget to include XV years and cocktail dresses. You can also complement your catalog with headdresses and textile souvenirs.

9. Hand painted tennis shoes

The creative industry is listed as one of the five key economic branches of international projection, and Mexico ranks 18th worldwide as an exporter of creative products with more than US $ 5.1 billion. Thus, it is the only Latin American country in the top 20, according to a report from the United Nations Conference on Trade and Development (UNCTAD). Enter this industry with the production and marketing of hand-painted tennis shoes. Sell them through an ecommerce . To distinguish yourself from the competition, you can make designs from the iconic movies. Don’t forget to create a Facebook page and keep your designs updated on Pinterest and Instagram.

10. Direct sale of nutritional supplements

The Mexican Association of Direct Sales points out that 47% of the sales made through this scheme correspond to the nutrition sector. Start with a company that offers you to start a business with a low investment. Bet on brands with extensive experience in the market and that also offer training to improve your performance. To win loyal consumers, organize activities that add value. For example, a nutrition club. And above all, know the benefits of your products.

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